The switch back in Walk 2011 from FBML to Iframes left a whole lot of page owners striving figure out how to create a landing page. Fast Landing Page
As the old format still proved helpful, if you needed to build a new landing web page, you had to a new whole new method using Iframes.
Fortunately, in the past 6 a few months very cool DIY options have emerged for creating your own FREE Facebook . com landing page.
Basic version is free for life
Professional looking designs
Easy to use – no technical knowledge required
Free version must retain hyperlink to Pagemodo and doesn’t allow advanced features like-gating (like door = non-fans need to like your page before they can view your wall and other content. )
Free version would not allow you to include videos, many graphics, or embed an opt-in container
Free version doesn’t allow much personalization
Wildfire iFrame App
Free! Even advanced features are free
You can include custom images
Enables you to use custom HTML
Only requires ‘basic information’ when connecting to your Facebook accounts
May become a paid software in future (but if you are fixed up before that should go into effect, you’ll be grandfathered in for free! )
For admins to watch how the welcome case seems to non-fans, they have to actually ‘unlike’ the page temporarily
You require custom images and/or some HTML knowledge
TabPress by HyperArts
Permits custom HTML
Easy to use software
Allows custom graphics
Enables up to 100K followers for free
Needs custom graphics/and or any HTML knowledge
Requires one to host your own images
Iwipa is a Facebook iphone app that actually enables you to build a type of sub-site as part of your Facebook page.
Allows you to create multiple tabs (ofcourse not simply a welcome tab)
You may use Yahoo Analytics to track any visitors
Allows you to add video
Almost unlimited personalization options
Video instructions how to use appropriate
Enables you to use custom graphics and/or HTML
Needs slightly more technological ability than the recently mentioned software
Free version requires link back to Iwipa
If you no longer already have a Fb landing page, I expect it has inspired you to start out one. None of these free squeeze page power generators require serious coding skills, which means anyone may have a page up in no time by any means.
Are you directing users to a custom touchdown page? Why or why not?
Jennifer Sheahan is the founder with the Facebook . com Ads Lab, a full-service advertisings agency devoted to Facebook or myspace PPC ads. The FBAdsLab provides ad campaign management, training, and mentor programs for marketers. The goal of the FBAdsLab is to help business owners learn all they need to find out to be successful in advertising on Facebook or myspace; to take control of their traffic so they can stay before their competition and be commanders in their field.